Phala Murray

Digital Marketing Manager

Since 2019, Phala Murray has been working in Raymond F. Kravis Center For the Performing Arts. This expert is an experienced Digital Marketing Manager with over 33 years of work experience. According to Phala's CV and work profile, this expert has worked at more than 12 places with diverse backgrounds and got different skills. Phala attended school at the University of Maryland from 1985 to 1987. This expert has professional certification in Iab Digital Media Sales Certification. Phala Murray can be found in Jupiter, Florida – where the professional is currently located. You can search for this expert's email address and number. We can also provide you with exhaustive contact information upon request.
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Contact Information

Last Update
Jul 6, 2022
Email
pm**@hearst.com
Location
Jupiter, FL

Workplace

Digital Marketing Manager

Industry

Performing Arts

Work History

Digital Marketing Manager

from Oct 2019

Consultant

Maintain and increase client base of advertisers of airtime, sponsorships, event and web sales for the ABC television affiliate for the West Palm Beach market. Doubled ad revenue within a th...
May 2003 — Jan 2008

Digital Sales Manager

Manage the digital sales efforts for WPBF's digital platforms including wpbf.com and WPBF Mobile Understands how to effectively position and develop high-performance cross-platform marketing...
from Jan 2008

Media Consultant

WPBF TV25 West Palm Beach
2003 — 2007

Assistant Buyer and Buyer

660 Hwy #1, North Palm Beach, FL
Communicate daily with all electronic medias, ad agency account executives, buyers. Assisted in all facets of Buyer responsibilities. Negotiated buys and added value for clients. Created qua...
Jan 2003 — May 2003

Account Executive

Responsible for increasing number of underwriters for public television station. Made presentations to prospective accounts and obtained contract renewals. Created all supporting materials f...
Jul 2002 — Sep 2002

Marketing Manager

Responsible for Sales Department and Marketing of ABC and The WB network affiliate television station. Sets standards for sales and marketing. Led three Account Executives and a Promotions C...
Oct 1992 — Apr 2002

Sales and Marketing Manager

Responsible for Sales Department and Marketing of ABC and The WB network affiliate television station. Sets standards for sales and marketing. Led three Account Executives and a Promotions C...
1991 — 2000

Promotions Coordinator

Responsible for tracking advertising and promotion budgets for principals. Worked daily with Consumer Division Manager. Planned and executed on-premise promotions. Communicated with principa...
May 1992 — Oct 1992

Buyer and Assistant Buyer

Buyer for nine hard-line departments. Main responsibility to maintain orderly paring of departments redistribution of stock coordinate regional promotional programs. Supervised three proc...
Apr 1991 — Mar 1992

Sales Account Executive

Annual sales of Three million plus. Grow and maintain account load for southeast specialty accounts (including Saks Fifth Avenue and Mercantile Stores) and later, northeast region. Project a...
Mar 1988 — Jul 1990

Account Executive

1988 — 1990

Occupations

Executive
Marketing Manager
Marketer
Marketing Administrator
Advertising Professional
Counselor
Advertising Sales Agent
Advisor

Skills

Digital Marketing
Marketing
Mobile Marketing
Sales
Omniture
Negotiation
Microsoft Office
Digital Asset Management
Training
Customer Service
Temporary Placement
Personnel Management
Online Advertising
Advertising
Media Buying
Broadcast Television
Digital Media
Marketing Strategy
Public Relations
Mobile Advertising
Strategy
Digital Strategy
Advertising Sales
Media Planning
Radio
Email Marketing
Online Marketing
Social Media Marketing
Television
Sem
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