Kristin Waitkus Mcdaniel

Executive

Kristin Waitkus Mcdaniel is a high-level professional, that works in Spectrum main office of which is in 427. as a Planning Director - Spectrum since 2018. This expert has earned professional experience in more than 13 positions at different companies. Kristin Waitkus Mcdaniel went to the Northwestern University - Medill School of Journalism and received education from 2003 to 2005. This expert has such professional qualifications as Tableau 9 Essential Training. Washington, DC is the area, where this professional was known to live. This professional's email address and phone can be easily accessed through this website on demand.
Name variants:
Kristina Mcdaniel

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Contact Information

Last Update
Jul 11, 2022
Email
km**@netscape.net, km**@rsna.org, kr**@gmail.com
Location
Washington, DC
Company

Workplace

Spectrum
Planning Director - Spectrum

Washington, DC

Industry

Public Relations and Communications

Work History

Planning Director - Spectrum

Stamford, CT
Oct 2018 — Jan 2020

Director of Marketing

100 south Saunders Rd SUITE 150, Lake Forest, IL 60045
Nov 27, 2017 — Jun 30, 2018

Executive

from Jun 2018

Head of Marketing Research and Brand Management at Radiological Society of North America

820 Jorie Blvd, Oak Brook, IL 60523
In this newly created position, leads market research efforts to contribute to the development of long-term strategic marketing initiatives and audience-specific integrated marketing and com...
Nov 1, 2015 — Nov 2017

Chief Marketing Executive

230 16Th Street Ct, Rock Island, IL 61201
Responsible for leading the marketing strategy for a non-profit life insurance company dedicated to providing women with financial services and education. Led all marketing activities and fr...
Jan 2011 — Oct 2013

Senior Vice President, Marketing

2007 — Jan 2011

First Vice President, Marketing

100 north Tryon St, Charlotte, NC 28202
Assisted in building a marketing department to help support a two-prong personal lines distribution model. Responsible for attracting, hiring and retaining top talent Conducted customer re...
2007 — 2008

Marketing Manager

2775 Sanders Rd, Northbrook, IL 60062
Responsible for developing the marketing strategy, planning, and execution for each of the 14 regions. Ensured that creative developement and any activities adhered to the brand standards an...
Apr 2005 — Jul 2007

Adjunct Professor

7900 west Division St, River Forest, IL 60305
Introduction to Marketing Communications Leveraged industry experience and taught a required introductory marketing communications class to college juniors and seniors
2006 — 2006

Senior Account Executive

100 west 33Rd St, New York, NY 10016
Leader of the interagency team responsible for developing and executing the integrated marketing plan for the product relaunch of the Back to Nature brand resulting in early success in the n...
Jun 2000 — Apr 2005

Account Executive

Developed television and radio creative strategies and led the creative development process from initial strategy, creative development through production. Resulted in an integrated televis...
1999 — 2003

Assistant Account Executive

Dairy Management, Inc. Strategically planned and executed Dairy Management Inc.'s retail TV program, resulting in increased sell-in across all retail channels and improved fulfillment of p...
Feb 1999 — Jun 2000

Database Manager

Responsible for the set-up and day-to-day management of twelve B2B client databases including lead flow and fulfillment Generated and analyzed monthly reports to determine lead source effect...
Mar 1997 — Feb 1999

Occupations

Executive
Director of Planning
Accountant
Finance and Accounting Specialist
Marketing Director
Supervising Planner
Operations Manager
Accounting Bookkeeper
Bookkeeper
Chief Executive

Skills

Marketing Communications
Marketing Strategy
Integrated Marketing
Marketing
Strategy
Direct Marketing
Strategic Planning
Leadership
Management
Competitive Analysis
Product Marketing
Advertising
Brand Management
Market Research
Market Planning
Life Insurance
Insurance
Vendor Management
Brand Development
Business Strategy
Marketing Research
Property and Casualty Insurance
Consumer Insight
Retail Marketing
Philanthropy
Sales
Social Media
Cross Functional Team Leadership
Creative Direction
Press Releases
Consumer Packaged Goods Marketing
Customer Insight
Segmentation
Marketing Management
Social Media Marketing
Product Development
Direct Mail
Digital Marketing
B2B
Multi Channel Marketing
New Business Development
Budgets
Creative Strategy
Program Management
Analytics
B2B Marketing
Lead Generation
Relationship Marketing
Sponsorship
Customer Acquisition
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