Vince Cordero

Director of Strategy and Pmo

With work experience over 20 years, this professional is currently working at Bsn Sports as a Director of Strategy and Pmo. Vince received his education from 1998 to 2000 at the Harvard Business School. Vince Cordero is a certified professional, proven by the following certifications: Dell Business Process Improvement Green Belt Vince Cordero speaks fluently three languages: English, Spanish, and French. Vince Cordero can be found in Dallas, Texas. To contact directly with Vince, you can look for their phone number or e-mail address or find full information by requesting access to this professional's further details on this website.
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Contact Information

Last Update
Jun 23, 2022
vc**, vc**
Dallas, TX


Director of Strategy and Pmo

Fenton, MO


Nonclassifiable Establishments, Ret Sporting Goods/Bicycles, Sporting Goods and Bicycle Shops, Nsk

Work History

Director of Strategy and Pmo

Founded in 1972 as a factory-direct equipment company, today BSN SPORTS has become the Best Supply Network in Sports and is the largest distributor of team sports apparel and equipment in th...
from Mar 2016

Case Team Leader

Specialized in growth strategy, customer strategy & marketing, and merger integration, primarily in technology, telecommunications, consumer products, and industrial goods. Led sales lead ge...
Oct 1, 2013 — Feb 2016

Chief Executive Officer

Leader of educational services company with technology-based program proven to improve test scores among low-income students. Company served 40K+ students in 80+ districts and eight states. ...
Oct 2010 — Sep 2013

Senior Manager, Global Consumer Marketing Strategy

Managed team responsible for developing a deep understanding of consumer preferences and needs, developing innovative marketing strategies for the business, products and brands, delivering i...
Jul 2010 — Nov 2010

Senior Manager, Global Consumer Change the Business Team

Managed team to improve customer experience and lead marketing shift from configure-to-order to build-to-stock model. Worked across the org to simplify pricing and online shopping experience...
Jul 2009 — Jun 2010

Marketing Senior Manager, Southern Europe Consumer

P&L and full marketing responsibility for consumer business in France, Spain, Italy, and Greece. Beat EMEA average Y/Y revenue growth most quarters. Drove XPS premium product line mix from 7...
Feb 2007 — Jun 2009

General Manager, Dell Direct Store

Responsible for sales, marketing, business development/real estate, and operations for U.S. mall retail kiosk business. Managed organization of 1000+ members. Doubled kiosk footprint from 85...
Nov 2004 — Jan 2007

Senior Manager, Consumer Services Marketing

P&L responsibility for U.S. consumer services business. Managed four team members. Reversed four-quarter decline in services rev/unit to beat plan by $26M and BHAG by $17M. Delivered breakth...
Oct 2002 — Nov 2004

Brand Manager, China and Hong Kong Home, Small, and Medium Business

First Brand Manager in Dell Asia. Responsible for delivering aggressive unit, revenue, and margin objectives. Established brand management role in Dell China. Set up processes, roles & respo...
Feb 2002 — Oct 2002

Dimension Business Manager, U.s Consumer

Day-to-day responsibility for delivering units, revenue, and margin objectives within Consumer Dimension Brand Team. Responsible for two team members. Delivered 48M rev in Q3 by recommendi...
Jul 2001 — Jan 2002

Inspiron Offer Development Manager and Consumer Services Brand Manager, U.s Consumer

Team Lead in group with P&L responsibility for Inspiron business, P&L responsibility for Consumer services business. Developed and drove value proposition, offer roadmap, and long-term prici...
Jul 2000 — Jun 2001

Brand Manager, Bold 3 and Rapido and Tide

Responsible for volume and profits for $60 million business in core Laundry category. Managed two Assistant Brand Managers. Led cross-functional team in relaunch of Bold 3 behind full market...
Jul 1997 — Jun 1998

Assistant Brand Manager, Laundry and Cleaning Products and Personal Cleansing

Led test market of Dawn liquid into Mexico. Results exceeded objectives. Headed development of Salvo powder advertising copy that achieved 14% increase in volume. Analyzed Downy business, de...
Jul 1994 — Jun 1997



Sales Specialist
Equipment Tools Purchasing Agent
Marketing Professional
Team Leader
Operations Manager
Department Store Salesperson
Retail Salesperson
Advertising Sales Agent


Marketing Strategy
Cross Functional Team Leadership
Business Development
Brand Management
P&L Management
Market Research
Business Strategy
Competitive Analysis
Product Development
Customer Experience
Strategic Planning
Sales Management
Strategic Partnerships
P&L Responsibility
Product Marketing
Product Management
Go To Market Strategy
Start Ups
Program Management
General Management
Customer Relationship Management