Tom Pierson

Digital Marketing Manager

With work experience over ten years, Tom is now working at Wings Financial Credit Union as a Digital Marketing Manager. Tom received his education from 2002 to 2006 at the Iowa State University. Tom is a qualified professional, that is proven by qualifications : Twitter Flight School, Google Adwords Certification - Mobile Advertising, and Google Analytics For Beginners. This expert lives in Chicago, Illinois. To contact directly Tom, you can search for their phone number or e-mail address or receive further info by requesting access to this person's additional details.
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Contact Information

Last Update
Jun 22, 2022
Email
pi**@gmail.com, to**@performics.com
Location
Chicago, IL

Workplace

Digital Marketing Manager

Eden Prairie, MN

Industry

Management Consulting Services Federal Credit Union

Work History

Digital Marketing Manager

Develop and execute go-to-market strategies and promotions for digital banking products, including product positioning, creative brief development, launch, and analysis. Responsible for all ...
from May 2017

Group Media Director

As the original performance marketing agency, Performics converts consumer intent into revenue for the world's most admired brands. Across a global network operating in 41 countries worldwid...
Oct 2015 — May 2017

Media Director

Oversaw the digital media strategy and execution of GoPro account including Social, Video, SEM, Display, and Analytics Responsible for Account Management Roadmap outlining all projects, de...
Jul 2013 — Oct 2015

Digital Media Supervisor

Media department within Draftfcb transferred to Initiative in March '13; I continued to work on the Newell Rubbermaid brands after the transition.
Mar 2013 — Jul 2013

Digital Media Supervisor

Summary: Lead all media planning for Newell Rubbermaid's Writing and Creative Expressions division (Sharpie, Paper Mate, Expo, Prismacolor) by thinking "digital first" and executing cross-p...
Jul 2011 — Mar 2013

Digital Media Planner

Summary: digital media lead on Sharpie, Hampton,and SC Johnson accounts, acting as digital advocate and implementator amongst integrated team of media, account management, and creative. Prov...
Jul 2009 — Jul 2011

Interactive Media Planner

Phd
Responsible for managing daily operations of digital media accounts. Accounts included, Bissell, Hormel, Cricket Wireless, Roche: Accu-Chek, Amway, Aviva insurance. Trained and supervised As...
Mar 2008 — Jul 2009

Assistant Interactive Media Planner

Phd
Managed reporting, billing, and analysis of digital media accounts based out of PHD offices in Chicago and Minneapolis. Increased responsibility in latter half of tenure by crafting digital ...
Feb 2007 — Mar 2008

Occupations

Executive
Marketing Manager
Marketer
Marketing Administrator
SEO Specialist
Advertising Professional
Media Director
Web Marketer
Advertising Sales Agent
Chief Executive

Skills

Digital Strategy
Digital Media
Integrated Marketing
Digital Marketing
Media Planning
Sem
Social Media
Comscore
Web Analytics
Facebook
Mobile Marketing
Online Advertising
Interactive Advertising
Ppc
Mobile Advertising
Google Analytics
Display Advertising
Google Adwords
Media Buying
Online Marketing
Media Strategy
Interactive Marketing
Blogging
Mobile
Online Gaming
Twitter
Doubleclick
Nielsen
Data Analysis
Mobile Devices
Rich Media
Ad Networks
Content Strategy
Outdoor Advertising
New Media
Search Advertising
Group Presentations
Mentoring
Sprinklr
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